Finding the Right New Face Wash: Best Face Wash of 2025

I’ll be the first to admit—finding the right skincare routine was a struggle. There were times when I switched face washes too soon, expecting instant results, only to end up frustrated. But the truth is, skincare is a journey, not a quick fix. Everyone’s skin is different, and what works for one person might not work for another. The key is consistency and patience. Let’s start with the most fundamental step: washing your face properly.

Step One: Always Wash Your Hands First

Before touching your face, make sure your hands are clean. This is a crucial but often overlooked step. You don’t want to transfer dirt or bacteria onto your skin, which can lead to breakouts. Any soap will do—just make sure your hands are squeaky clean before you start.

Step Two: Applying the Cleanser

Moisten your face with lukewarm water, then take about a quarter-sized amount of cleanser. Using gentle, circular motions, massage the product into your skin for about two minutes. This ensures that the cleanser effectively removes dirt, oil, and impurities. Let’s break down the best cleansers I’ve tried and the pros and cons of each.

1. La Roche-Posay Toleriane Purifying Foaming Facial Cleanser

Pros:

• Lightweight and refreshing

• Contains niacinamide, ceramides, and prebiotic thermal water for skin barrier support

• Oil-free and safe for sensitive skin

• Soap-free and non-irritating

Cons:

• May not provide deep hydration for extremely dry skin

• Slightly pricey compared to drugstore options

This is my go-to cleanser. It feels light on the skin, doesn’t strip moisture, and leaves my face feeling fresh. I love pairing it with the La Roche-Posay Lipikar AP+ Triple Repair Moisturizing Cream, which helps lock in hydration after cleansing.

2. Kiehl’s Ultra Facial Cleanser

Pros:

• Works for all skin types

• Contains ingredients that help replenish the skin barrier

• Gently exfoliates while keeping skin moisturized

• Paraben-free

Cons:

• Slightly more expensive than drugstore cleansers

• May not be ideal for those with very oily skin

Kiehl’s is a fantastic choice if you want a cleanser that gently cleans while keeping your skin hydrated. It’s great for those who want a balance between cleansing and moisture retention.

3. CeraVe Foaming Facial Cleanser

Pros:

• Affordable and widely available

• Contains hyaluronic acid, ceramides, and niacinamide

• Gentle and fragrance-free

• Works well for oily skin

Cons:

• Might not be as effective for deep pore cleansing

• Can be hit or miss depending on skin type

I’ve used CeraVe in the past, and while it worked well at times, I found it wasn’t the best match for my skin long-term. That said, skincare is personal, and many people swear by this cleanser.

4. Paula’s Choice RESIST Perfectly Balanced Foaming Cleanser

Pros:

• Contains hyaluronic acid and aloe for hydration

• Anti-aging properties

• Helps minimize large pores and control oil

Cons:

• Higher price point

• Can be drying if overused

If you’re looking for a more premium option, Paula’s Choice is excellent. It’s effective for those dealing with oily skin and large pores while also incorporating anti-aging benefits.

Final Thoughts: Stick with It

Choosing the right face wash is a trial-and-error process. You won’t see results overnight, and a few breakouts along the way don’t necessarily mean a product isn’t working. Give it time, stay consistent, and always follow key skincare habits: wash your hands before cleansing, use a clean face towel every time, and regularly change your bed sheets.

The first step to great skin is establishing a solid cleansing routine. In the next article, we’ll dive deeper into other aspects of skincare that will take your routine to the next level. Stay tuned!

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